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WINCER Project achieved results beyond its initial objective

The project "Waste synergy in the production of INnovative CERamic tiles" aimed to develop high recycled content ceramic tiles - at least 70% of waste - with a characteristics and performances similar to those of traditional porcelain stoneware tiles.

Achieved results go far beyond the initial objective of 70%, reaching 85% of recycled materials (urban and industrial wastes). This product was produced at industrial level in several sizes (15x15 cm, 30x60 cm) both glazed and unglazed. The glazed series (30x60 cm) already obtained the UNI Keymark.

This is an important milestone enabling the European ceramic industry to acquire the world leadership in waste-based ceramic materials and widening the ceramic product spectrum by including more sustainable ones in substitution to other materials. Moreover improvements of the environmental performances of the ceramic tile sector will be achieved through:

  • Recycling of waste and saving of natural resources
  • Reduction of energy consumption
  • Reduction of GHG emissions.

WINCER project is co-founded by the Eco-innovation Initiative of the European Union (Contract number ECO/13/630426).

WINCER project is coordinated by Centro Ceramico (Bologna, IT) that works in synergy with the other partners: Marazzi Group S.p.A. (Sassuolo, Modena, IT) and Minerali Industriali (Novara, IT).

More information available at

Source: Centro Ceramico